Not so long ago, it was feared that Mitsubishi would no longer produce any new models in Europe. But then came the turnaround with the ASX and Colt models. Next year will see even more new models.
Mitsubishi Motors has announced the continuation of its product offensive in Europe with another new SUV in the C-segment, which will be launched on the market in 2025. The new SUV will be equipped with a petrol and full hybrid powertrain, advanced safety technologies and state-of-the-art connectivity including integrated Google services. This new model comes in addition to the previously announced all-electric SUV.
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In this case, Mitsubishi will launch its own model based on the electric Renault Scenic. Details are not yet known, but a teaser recently released by the brand gives an impression of what is to come. As with the ASX and Colt, Mitsubishi will probably only slightly modify the front and rear sections. This will be inspired by the recently presented XForce.
With the introduction of these two new models next year, the Japanese manufacturer will have a total of five new models in its portfolio on the European market from 2023 as part of its product offensive with the ASX, the Colt and the new Outlander.
“With this two-pronged approach in Europe’s largest segment, we will offer a diverse range of electrified models, covering a broad offering in different price segments for different customer requirements”, says Frank Krol, President and CEO of Mitsubishi Motors Europe. “Together with the complete package of assistance and safety technologies and the integrated Google connectivity, Mitsubishi Motors will take another important step towards the mobility of the future”.
“We are very pleased to be able to further expand the brand’s position on the German market with the new Mitsubishi models”, adds Jens Schulz, Managing Director of MMD Automobile GmbH, importer for Mitsubishi Motors in Germany. “It is also a clear commitment by Mitsubishi Motors to the European market and underlines our ambition to successfully continue the product offensive of the last two years in the new year with new modern and attractive models”.
