Lack of tools can hurt your business.
Many solopreneurs try to keep their expenses really low. Understandably so, especially when you’re first starting out and don’t have a lot of income. Every monthly subscription is another commitment (even though many of them are easy to cancel) and expenses impact your overall profit margin: how much you earn compared to your expenses.
However, if you don’t invest some money back into your business, two things can happen. First, you might end up doing more work because you’re doing things manually instead of letting apps and tools make work easier. Second, it might make for a worse client experience, either because it’s harder to collaborate or because you make mistakes doing everything manually.
Digging into these two things a bit more — your experience and your client’s experience — it can hurt your business if you don’t incorporate technology into your work.
When you’re a solopreneur, your time is literally money. Your clients are paying you for a deliverable, but you have to factor in all the other time you spend on your business.
