Limited-edition hot cocoa granita, also available in peppermint, brings a cool twist ahead of the holidays
Pasadena, CA (RestaurantNews.com) As the holiday season approaches, Wetzel’s Pretzels is continuing its 30th anniversary celebration by stirring up festive nostalgia with the debut of its Frozen Hot Chocolate made with Ghirardelli® beginning Oct. 16.
The limited-edition beverage features a rich, smooth hot cocoa granita made with Ghirardelli, topped with a snowy layer of Rich’s Soft Whip. For an extra dash of minty holiday cheer, guests can sip and savor the Peppermint Frozen Hot Chocolate, a rich peppermint chocolate frozen granita topped with a layer of soft whip and sprinkled with peppermint chips. These seasonal sensations will be available through Jan. 5, starting at $6.99 for the original and $7.49 for the peppermint version.
“As we countdown to the holidays, we’re excited to introduce a beloved childhood classic with a modern twist,” said Marketing Director of Wetzel’s Peyton Geyser. “Our Frozen Hot Chocolate is more than just a drink — it’s a sip of holiday magic that perfectly complements our anniversary menu lineup of nostalgic sweet treats, celebrating three decades of Wetzel’s serving up smiles.”
Wetzel’s new Frozen Hot Chocolate is the perfect way to embrace the season’s spirit, offering a taste of holiday nostalgia with every sip. To make the experience even sweeter, Wetzel’s Rewards members can score $1 off their first purchase of Frozen Hot Chocolate or Peppermint Frozen Hot Chocolate by using the code CHOCOLATE in the Wetzel’s mobile app from Oct. 16 through Nov. 1.
Perfectly paired with sweet menu items like the Sinful Cinnamon or Almond Crunch pretzels, this sippable specialty is the latest nostalgic offering Wetzel’s has rolled out in honor of its 30th anniversary, following the Orange Dream drink and Strawberry Funnel Cake Bitz in the spring and summer seasons.
For more information on Wetzel’s Pretzels, visit Wetzels.com.
About Wetzel’s Pretzels
Providing a fun, fresh take on soft pretzels, Wetzel’s Pretzels was founded in 1994 by Bill Phelps and Rick Wetzel in Pasadena, California. Drawing fans to its mouth-watering, portable snacks that are hand-rolled, baked fresh and served hot from the oven, word quickly spread about the delicious West Coast brand. Today, Wetzel’s Pretzels has grown to more than 400 locations continuing to cultivate fanatics around the world with its SoCal vibes and “gram-worthy” snacks. As the nation’s leading pretzel chain, the franchise has received numerous accolades, most recently being named on Yelp‘s 2024 Fastest Growing Brands, alongside Franchise Business Review‘s 2024 Top Franchises, 2024 Top Franchises for Women and Top Culture100 lists.
About The Ghirardelli® Chocolate Company
Ghirardelli is passionate about quality bean to bar chocolate, and all of the ways our fans enjoy it. Founded in San Francisco in 1852, we take pride in producing premium chocolate products with the highest quality ingredients. Ghirardelli is one of the few companies in America that controls the entire chocolate manufacturing process, from cocoa bean to finished product. This oversight of the manufacturing process combined with Ghirardelli’s proprietary bean blend and unique methods of roasting and processing, ensures that you are rewarded with the highest quality and richest products. Ghirardelli makes life a bite better!
Contact:
Courtney Sybesma
Champion
972-930-9933
csybesma@championmgt.com
