Clean Cult is a relatively new company that pretty much does what Grove Collaborative and Blueland also do — and that is ship you cleaning products that are “sustainable” or “earth-friendly.”
We could not find out much about the company from their website, but we found out more about the co-founder and CEO, Ryan Lupberger, here. From the piece in The Fund, Ryan had this to say about Clean Cult:
I was born and raised in Colorado with an all around natural upbringing to the core, organic food, organic shampoo and the like, but never in cleaning products. When I went to business school on the East Coast I finally looked at the back of my bottle of laundry detergent and didn’t see any ingredients listed. This was in 2015 and if you check around, the ingredients aren’t listed. I did research as to why that was and it turns out there’s very limited regulation in the US on what goes into our cleaning products; the FDA, EPA, and USDA don’t heavily regulate or test house cleaning products. The US allows about 1,100 chemicals that are banned in the UK for example, so just a totally crazy industry. Then I looked for the natural products, but they all use plastic packaging right? I thought we could do this better and differently to make better products for the world, so we came up with Cleancult.
Okay, we liked what Ryan had to say and to Clean Cult’s credit, they’ve been developing new packaging and soap formulas to gives us consumers a container that we know will get recycled. Yes, the mighty milk carton holds milk, so why not other liquids?
And we learned from PRNewswire that:
Cleancult manufactures its own product (R&D takes place in Puerto Rico), owns all machines used to fill milk carton packages, and sources its ingredients in North America.
Great information, again, so why not feature that on your website?